Since the beginning of the company and the main objective is to provide the needs of the Egyptian market of steel and deliver it to customers in a decent way For that, the company has worked worked to provide the conditions for the success of the system

1: contracting with major factories, steel factories in Egypt for the provision of fixed quotas commensurate with the size requirements of customers.

2: The company has worked to provide the fleet of trucks to deliver steel from factories to customers without disturbing client with The problems of transport contractors.

• Challenges : company's commitment to the Egyptian market in general and customers in particular Has emerged, and especially in the light of the crises faced Egyptian market, which represented in :
• steel chrisis ... The company had not only during this period to , stick to its Commitment towards its obligation with traders and customers, but to exceed it to the Egyptian consumer, who sought to obtain steel directly from the company in addition to that, the company has to import steel from other countries to pay the deficit in production and increasing demand for the Egyptian market.
• Cement crisis ... out of the responsibility of the company to provide all the requirements of its customers and in the light of the cement crisis, the company contracted with major cement companies for the supply of fixed quotas for its customers
• Development: in the light of the company's aspirations and desire to improve its performance in line with the evolution of the Egyptian market and the various challenges the company has set up several branches in order to provide steel to the nearest areas for customers and the company did not forget the other governorates of Egypt, the company has contracted with major traders in the governorates as distributors for the company .
• To improve its management system, the company has contracted with major software companies to develop computer systems and information management in a way that copes with the requirements of the market, the thing that makes it easier for customers to follow-up stocks of goods and their own accounts through the Internet.